Why you Should Prefer React JS for Enterprise App Development?


From a developer’s perspective, React JS is entitled to a special mention as it is the most well-known JavaScript library which came under the spotlight. It is single-handedly managed and owned by Facebook until now. Its prime benefits include simplicity, smoothness, agility and scalability of the JavaScript library with which new generations of applications are built. In the last decade, JavaScript has gained very huge popularity and its frameworks like Ionic, Angular, Meteor, Phone Gap and more that help developers in developing complex applications. Facebook’s React JS is one of the most powerful, efficient and open-source frameworks to design dynamic UI. 

There are several successful applications that were developed using React JS from fortune500 to start-ups. Some serene examples of this framework are Netflix, PayPal, Uber Eats, Reddit, Instacart and many more. 

Benefits of React JS For Enterprise App Development

React JS is an evolving framework and is the future of front-end development. It is getting refined each day and comes with several benefits over other frameworks. Here are some strong reasons to use React JS for enterprise app development projects. 

  • Engaging and Efficient Way of Web App Development:

    While working with React JS, the coding becomes easy and in place of messy codes, it allows the developers to use JSX which is a fusion of JavaScript functionalities and HTML. JSX made the learning and implementation much easier than the traditional JavaScript templating. It saves development time and lets the developers focus on individual components. It is one of the best benefits of React JS that developers have full control over the way applications behave on the action of users by using the action, state and event management. 

  • Perfect User Interface:

    The User Interface of an application makes it engaging and has a direct relationship with the success rate. The declarative components with React JS enable the developers to easily develop complicated UI functions along with debugging them. The User Interface developed using React JS makes the app smooth and responsive with a lower loading time. With React JS, the enterprise app will offer simplicity and mobile-first experiences at the same time.

  • Reusable Components to Save Time:

    React JS offer reusability of the components where developers can reuse generic components without any problem. The components with non-complex logic are easier to reuse and maintain. React JS allows the programmers to create a class and to use them as many times as they want. These components are detached from each other and change in one does not affect the other. The developers can save time and effort and can focus on optimizing the app efficiency. 

  • Faster Rendering using Virtual DOM:

    For all the components, React JS uses a virtual DOM which creates all the updates and renders to the real DOM on its own without interfering with the developer. If the developer creates any changes to the application, these are first done over the virtual DOM. If all the changes are risk-free and don’t affect the performance then the update is made in the React-DOM. For all the changes in the app, the risk management takes place and all the cost for DOM management is lowered.

  • Easy Scalability of Apps:

    The scalability of apps has become a very important factor to consider because of the need for rich enterprise web applications. The front-end of any app needs to be scalable so that it can handle a big number of changes, users and datasets. ReactJS is very flexible in that it leaves the developers worry-free and they can decide everything about the scalability like the app’s architecture and structure. They can also manage the pattern of JSX and code and reduce the situation of complex or messy code. The performance of the app remains as it is if you want to update the app with new features or you want to scale your enterprise app or even if you want to add more components to your app. 

  • Flexible with Several Platforms:

    React JS is the best choice for enterprise app development as it provides support for different libraries and flexibility to select architecture and tools. Businesses can go for any customization of the app by choosing preferred tools and tech without any platform issue. When it comes to custom app development projects React JS is the most loved framework and the best platform for the best user experience, quick development and simplicity in the process. 

  • Backward-Compatible and Future-Proof Applications:

    As the framework is highly compatible, there is no need to change the existing code every time there is an update. The public APIs of the framework remain the same disregard the update. Because of its backward compatibility, the developers don’t need to replace their concepts or knowledge. These updates make the framework future-proof and keep it relevant to the near future. These features are for all the platforms including Android, iOS and more and let the developers conveniently fix the bugs and errors in very little time. 

  • Integration with Legacy Systems:

    If an existing system is upgraded with an enhanced UI, it can change the overall experience of a legacy system. The integration of the legacy system with the React JS framework will open new doors of improvement in the existing UI. The developers can easily integrate this framework into the existing system as per the needs of the business whereas recreating the whole system would require a lot of time, effort and money. 

  • Single-Way Data Flow:

    For all the components, ReactJS uses a virtual DOM which creates all the updates and renders to the real DOM on its own without interfering with the developer. If the developer creates any changes to the application, these are first done over the virtual DOM. If all the changes are risk-free and don’t affect the performance then the update is made in the React-DOM. For all the changes in the app, the risk management takes place and all the cost for DOM management is lowered.

  • Upgraded Productivity:

    Using React JS with all the features like Backward-Compatibility, component reusability, virtual DOM and its flexibility make the development process very easy. It also enables the developers to create applications that provide exceptional User Interfaces. React JS is the best for enterprise app development with its mobile-first experience and consumer-grade simplicity. 

  • Big Community Support:

    React JS has a big community of developers that contribute to improving its documentation every time. With this approach, all the documentation and information of innovation is always available for everyone. The community comprises millions of developers and many contributors who are available on various platforms like Stack Overflow to fix all the issues. 

To Conclude

If you are looking for some out of the box solutions for your enterprise apps, hiring React JS developers will be the best choice. It is the best UI framework available that allows the developers to create complex UI structures without facing any issue. It offers the best solution for front-end developers when combined with some tools or technologies to get a complete framework. The businesses get the best possible outcomes for their customized enterprise app development projects or they can also integrate it with their legacy system as per their business requirements. 

About Digital Crafters

Digital Crafters is a leading ReactJS web and mobile application development company and have excelled in providing best-in-class React JS development services. Our proficient team of ReactJS developers implement new technologies and convert them into business-driven applications for the clients. We focus on providing the clients with truly progressive web and mobile applications that meet their unique business goals.

Write to us at for more details about our services.


How to Optimize your E-commerce Store for Voice Search?


Voice Search is an upsurge to the future of E-commerce and moving ahead it will be the new normal for everyone across the globe.

If you own an E-commerce store, it is very important to be as visible as you can in the results of search engines. The higher your rank is, there are more chances for you to drive considerable organic traffic to your store. You must remember that there will be people who are already interested in the type of products you sell. With the advancements in technology, the search is taking many different forms and the one getting most popular is the voice search.

What Does Voice Search Mean?

It is a feature in which the user gives a voice command and on the basis of references to the voice command, it searches over the internet and finds the relevant product, website or app. In technical terms, it involves open domain keyword queries on any kind of information on the internet. This search is interactive and includes continual refinement by asking for clarification. The search can be done with any device which takes voice as input. The ways in which voice searches can be activated are –

  • Click on the voice command icon.
  • Call out the name of the virtual assistant device you use.
  • Click on the Home button or gesture on the User Interface.

It was stated by Google that every 5th search made on a mobile device is made by voice and the number of voice searches is only going to increase by the end of 2021. The audio searches in the future will be more natural, engaging and more vocal. The market is hit by a lot of voice assistant devices with which the voice tech is getting more natural and advanced. The popular voice assistants are Google Home, Amazon Alexa, Windows 10 Cortana, Apple Siri and more. During the outbreak of the coronavirus, the users of voice assistants have increased from 46% to 52% and this trend will see a significant increase in upcoming years in the E-commerce industry.

Voice Search Changed the Traditional way of Searching

There are many different ways a customer can search through voice when compared to the traditional search. If a customer wants to buy a pair of Reebok shoes, then in traditional search he/she would simply write a phase “Reebok Shoes”. However, in voice search, the phrase gets more conversational like “Hey Google, from where can I purchase a pair of Reebok shoes?” or “Hey Google, I want to buy Reebok shoes”. One can even enquire about the weather like “Ok Google, how is the weather today” “Ok Google, how about the weather this weekend”.

As per the PPC report, there are high chances that user will search their questions through voice and hence the E-commerce store owners should consider voice search to be a top-funnel activity.

Strategies you can Adopt to Optimize your E-commerce Store for Voice Search

If a customer is searching for a product or service that you are offering, then you should know what changes you have to follow if you want to be discoverable. First of all, you should be following all the Search Engine Optimization techniques and provide an engaging user experience. Even voice search is ultimately a search and if your website appears in search engine result pages (SERP), then you have higher chances of being found by the users. Following are some of the strategies that you can adopt for your online store –

  • Optimize for Questions:

    The majority of the voice searches come in the form of questions instead of phrases. Instead of saying “Shoe stores in California”, the user might ask “Where is the nearest shoe store?” or “Tell me the best shoe stores in California”. You should structure your content after keeping this thing in mind so that it answers your customer’s questions instead of just inserting the phrases and keywords. The trigger words should be paid attention to for the best results like “What”, “How”, “Best” and more.

  • Aim for Featured Snippets:

    The E-commerce store owner should aim for obtaining the “Position Zero” or the featured snippet on the search results page and this will be a game-changer in a voice-search dominated world. For Google, a snippet is the zero result and its place is on the top of any other search result in a query. So, if there is a snippet for a voice search query, the website and the content will be read back to the users by Siri and Google Assistant. You can optimize your content for featured snippets by answering and restating the question briefly on the target page and make sure the most relevant keywords are incorporated in the title, page URL and H1 tag.

  • Use Natural Language:

    In voice search, it is assumed that users enter a query in a similar way in which they speak in real life. Even Google supports this fact and states that more than 70% of the requests to the Google Assistant are asserted in natural language and does not involve typical keywords people use when typing in a web search. The key will be to focus on long-tail keywords as in voice search people look for specific information and enter longer queries. You need to identify the conversational search queries and brainstorm the phrases and keywords that your prospective customers are likely to enter.

  • Optimize for Local Search:

    If you are into the local markets, voice search must be used to get in front of customers who are looking for a similar product in their city. The local retailers need to create web content that covers everything about their product or service. It is very important for the local retailers to answer localized search queries with targeted long-tail keywords. You can also create store locator pages that can increase the ranking for localized search.

Final Words

Voice search is not just a trending piece of technology, it is becoming a part of the daily lives of consumers and totally changing the way people used smart devices and search engines. If you want to keep up with the consumers and their voice search queries, this is the right time to kickstart it. Optimize your E-commerce store with the above-mentioned strategies and keep testing them to obtain the top spot in SERPs.

About Digital Crafters

Voice search has totally transformed the way people use and search on the internet. It should be a critical consideration in the development lifecycle and SEO enhancement of your website. Digital Crafters help businesses in developing mobile and web solutions, SEO and enabling voice search for E-commerce store. We craft a unique strategy that involves both traditional SEO activities and voice search optimization.

Write to us at for more details about our services.