Which eCommerce development platform will best support my business?

July 6, 2023

You should invest in your online presence if you want to see success for your small business in 2023. Your e-commerce business and products may be searched by thousands of individuals every day; investing in ecommerce website development could generate more leads which turn into sales.

As someone starting out in online commerce, here's an overview of eight e-commerce site-building platforms to get you going:

  1. Shopify Is an All-Purpose Ecommerce Platfor

Shopify is unquestionably one of the top ecommerce website development platforms available to create online stores. Beginners and experts alike can utilize it seamlessly; plus it has enough power behind it to handle large sales volumes!

Shopify Starter (which costs $5 a month after an initial three-day free trial period) allows you to add "Buy Now links" directly from email messages, blog posts, and messaging apps - plus create social media profiles - while taking care of all the backend work allowing you to focus on selling.

Online stores offering all of the essential elements of e-commerce can now be obtained on Shopify for just $39 a month. Inventory, shipping, and marketing as well as online payments made can all be managed can from one dashboard.

Shopify's user-friendliness was widely recognized among newcomers to the e-commerce platform as well. New users found this e-commerce website platform’s intuitive operation uncomplicated enough for even novice use, earning praise across all demographics of users.

  1. BigCommerce: Provides businesses of any size with the tools necessary for growth.

BigCommerce and Shopify are likely the two leading ecommerce development platforms for businesses, respectively. BigCommerce's sales platform can meet growing businesses' need to scale quickly while its open software-as-a-service (SaaS) structure makes BigCommerce appealing for companies wanting maximum customization of their storefronts.

BigCommerce earned second place in our evaluation behind Shopify for its integrated sales features, level of customization capabilities, and SEO features. Zero transaction fees also contributed positively. Unfortunately, ease of use, sales volume restrictions, and pricing plan limits prevented it from receiving the perfect score it would deserve.

  1. Squarespace - Best Website Builder to Sell Digital Services

Squarespace is one of the leading website builders, yet offers limited product sales options compared to competing ecommerce development solutions. Instead, its tools can help businesses establish membership sites or accept prepayments online for appointment booking. As a result, this platform makes an excellent option for selling content or services online.

Squarespace did not deliver on our sales expectations, lacking multichannel support or Instagram integration as other builders such as Shopify do. Squarespace provides all of the tools necessary for running a successful small business, while Squarespace Extensions, their app store, provides additional sales features that you may require. Squarespace provides an ideal way for store owners and operators alike to showcase their stores.

  1. WooCommerce: An Ideal E-commerce Plug-in for WordPress Users

WooCommerce, WordPress' response to online selling, provides sellers with a platform for selling goods online. WooCommerce's open-source nature enables it to be highly customizable; making it ideal if you are web designers and programmers. In comparison, Shopify boasts more than 6,000 integrations from third parties that enhance its functionality; WooCommerce however is an adaptable ecommerce development platform.

WooCommerce is technically free, making it an economical eCommerce business platform choice. But once you add integrations and plugins, these premium tools may incur costs that quickly mount if not watched carefully.

WooCommerce estimates an average monthly fee of $30 and costs may range between $120/year in hosting, $15/year domain name registration, and $100+ annually spent on e-commerce theme development; $108+ annually dedicated for shipping; 2.9% per sale made. They estimate these figures total up to $348/year annually for marketing communication services as well as $79 SEO optimization costs plus $65/year SSL Certificate costs over time.

  1. Wix: Ideal for Stores Carrying Less than 100 Items

Wix is the ideal e-commerce development solution for small stores that don't plan on stocking much merchandise. Wix technically permits an infinite selection of products; however, its most successful users use just a limited product catalog with Wix's cutting-edge website builder as their platform of choice to showcase it all.

Start for free by selecting one of Wix's 122 templates designed specifically for online stores - which could decrease over time. Wix provides more e-commerce template options than all the platforms we reviewed, enabling you to start customizing one for an online store and see if it fits.

As an ecommerce development company, we had both Wix and BigCommerce experience. As per our thoughts, Wix is fantastic from a design standpoint; suitable for small business owners without complex inventory needs or large volumes of stock.

An effective ecommerce website design can make all the difference for an ecommerce business, increasing online visibility and drawing in valuable leads. Digital Crafters' years of experience in designing beautiful sites for clients make us your go-to ecommerce website solution provider for your online store!

At our web development agency, we specialize in all things digital - including web design. With our experts to draw upon for every campaign we develop a site tailored specifically for each business that delivers results and ROI.

Digital Crafters is your go-to e-commerce solutions development company if you want results. Launch your online store right now!

Contact us immediately if you are ready to create a beautiful e-commerce website!

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